New Balance Celebrates the Original 574 Colorway with “Grey Day”
The 574 is one of the most iconic silhouettes for New Balance. For more than three decades, this style has been popular in the industry.
This year, New Balance will celebrate the 574 in its original colorway – grey. Coming to life in more than 20 cities globally on March 15th, New Balance “Grey Day” will not only celebrate the iconic sneaker, but the color in itself. Representing a fearlessly independent state of mind that came to define New Balance footwear.
The New Balance 620 was the first silhouette released with the all grey colorway in 1980, while the New Balance 990 continued that popular shade of grey in 1982. Since then, the color has made up many favorable New Balance silhouettes and is important to the brand’s heritage.